Jason Garrett is the founder and CEO of Coast Studio, a performance marketing agency for regulated industries — health and wellness, healthtech, fintech, and legal. He works on the problem most agencies avoid: running paid acquisition that keeps performing when privacy law and platform restrictions degrade the signal everyone else depends on.
Before founding Coast Studio, Jason led growth at PlushCare in telehealth and Two Chairs in behavioral health, and earlier worked on growth at Credit Karma in fintech — the same regulated categories Coast serves today. He has run acquisition from inside the exact constraint his clients face: scaling spend where privacy law and platform policy degrade the signal everyone else relies on.
Over more than a decade in performance marketing, Jason has overseen $50M+ in managed ad spend and built the compliance-first tracking architecture — server-side conversion transmission, PHI scrubbing, and clean event schemas — that lets health brands advertise without sending protected health information to platforms that won't sign a BAA. Representative results include scaling a consumer health brand's spend 10x, a 444% ROAS lift on TikTok for a DTC health brand, and a 260% ROAS lift for a healthcare lottery.
What he writes about
Jason publishes the technical answers health marketers actually search for: whether specific tools are HIPAA compliant, how the legal landscape shifted after AHA v. Becerra, and how to run Meta and Google campaigns for telehealth and clinics without violating HIPAA. His work anchors Coast Studio's living guide to HIPAA-compliant marketing tracking.
Published work
Selected guides on coast.studio
Areas of focus
HIPAA-compliant tracking architecture, server-side conversion measurement, paid acquisition for regulated health brands, and marketing measurement under privacy restriction.